- Possible techniques
- Design (structure, techniques)
Hey there! Welcome to this tutorial on how to create viral apps. In the past year I’ve read many articles and books on Virality, and I’ve come a long way already to creating my own app. In this series I will discuss the requirements to creating a viral app and possible implementation techniques.
In the first part, I will discuss the requirements needed for a viral app.
In the second part, I will elaborate on possible techniques and give my personal preference.
In the third part, I will propose a design of a theoretical MVV.
Theoretically, what’s a good virus? Good ways of travel (touch, airborne, digital), multiply time, long lifespan. How does this translate to a viral app?
Know your channels of reaching leads / potential users:
- Other users
- Getting featured in the stores
- Getting featured on the news
- Have a good launch
Making the virus airborne: Increasing possibility that others know about the app by mouth to mouth:
- Physical movements in busy environments: making it stand out of the usual
- Remarkable ideas that will be shared
- Creating incentive of sharing with friends by giving rewards
Ways to make sharing easier:
- Social login,
- Sharing functionality
- creating FOMO
Creating value: If your app isn’t useful, and doesn’t bring any added value to a users life, the user will find something else
Creating quality: If your app just doesn’t feel like a high-quality app, people will find something else.
Gamification; positive and negative ways
TODO: Elaborate on all points.
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